Sixth Annual Chippewa Valley Ag Conference
Join us for our sixth annual Chippewa Valley Ag Conference on Thursday, February 19, 2026. Enjoy a full day designed just for ag producers and professionals to gain practical knowledge for the upcoming season. The conference features a keynote address by Matt Reardon, timely and topical breakout sessions, a panel discussion from industry experts, and networking with peers.
Read the full conference booklet: agconferencebooklet
Keynote Address - Navigating Weather Extremes & The Growing Season Ahead by Matt Reardon, Nutrien Ag Solutions
During the lunch break, attendees will listen to a keynote session by Matt Reardon, a senior atmospheric scientist for Nutrien Ag Solutions about navigating weather extremes and the growing season ahead.
Breakout Sessions
Throughout the day, attendees will also have the opportunity to attend three separate breakout sessions.
- Opportunities for Improved Profitability Through Employee Performance by Peter Coyne, Vita Plus Corp
- Mitigating Risk: Crop and Livestock Insurance by Mark Chilson and Jody Ausen, Security Financial Bank
- Dairy Markets and Policy Update: Interpreting Mixed Price Signals by Leonard Polzin, University of Wisconsin-Madison
- Financial Management: Benchmarking and Cost of Production. Now What? by Cathy Asher and Brad Sirianni, Security Financial Bank
- Defending the Farm: Navigating Nuisance Complaints and Local Regulations by Kelly T. Wilfert, UW-Madison Division of Extension
- "Seed for Feed" Quality and Quantity by Brent Wink and Stu Rymph, Land O' Lakes
- What Robotics Can Offer You by Jackie Plank and Aimee Schomburg, Seehafer Refrigeration
- Grain Marketing 2026: Outlook, and Strategies to Manage Risk by John Heiberg, Total Farm Marketing
- 2025 Tax Law Updates: Key Changes for Individuals and Business Owners by Jan Schaffner of Jan Schaffner Tax Solutions, LLC
Panel Discussion
To conclude the conference, a panel of industry experts will share real-world insights into how they approach marketing in an evolving agricultural landscape. Drawing from diverse operations and market channels, panelists will discuss their approach to marketing farm products and how the global marketplace affects the prices received by producers.
They will offer tips on how producers can positively impact the prices received for their products to capture additional value and adapt to changing conditions in the marketplace. This interactive discussion will offer attendees timely perspectives they can apply within their own operations as they plan for the seasons ahead.
Registration Information
Cost to attend is only $30 per person and includes lunch, keynote address, and three different breakout sessions, and a closing panel discussion. To register, visit 2026CVAgConference.eventbrite.com. Registration deadline is February 9, 2026, but attendees are encouraged to register early as space is limited.
Sponsors
The conference is being presented by Security Financial Bank along with Komro Sales & Service, NAU Country Insurance, Seehafer Refrigeration, Schaffner Tax Solutions, Synergy Cooperative, and WRDN.
For more information or questions, contact Becky Seelen, SFB director of marketing and corporate communications, at 715-930-7030 or bseelen@sfbank.com.
