Security Financial Bank Merger Update

Security Financial Services Corporation and Bloomer Bancshares, Inc. Finalize Merger

May 15, 2014 – Security Financial Services Corporation, the parent company of Security Financial Bank, Durand, Wisconsin and Bloomer Bancshares, Inc., the parent company of Peoples State Bank of Bloomer, Bloomer, Wisconsin, merged on Wednesday, May 15th, 2014.

Security Financial Bank and People's State Bank of Bloomer will continue to operate as separate and distinct entities until mid-August, when People's State Bank will be merged into Security Financial Bank.

The combination of the two community banks will allow the customers of each bank to be able to enjoy enhanced services and products, and the benefits of a larger branch network. In addition to the newly acquired Bloomer location, Security Financial Bank has offices located in Durand, Eau Claire, and River Falls as well as a Wealth Management Office, Security Financial Solutions, in Eau Claire.

Security Financial Bank is celebrating its 80th year of creatively serving individuals, business owners, and farmers in Western Wisconsin.